What does the next generation of agriculture look like? At the 2026 Ag PhD Field Day, Farm4Profit catches up with fifth-generation farmers and content creators Andrea Fleming and Regan Bieber to talk farming, cattle, entrepreneurship, social media, and why agriculture needs to keep showing up and telling its story.
Andrea Fleming and Regan Bieber return to Farm4Fun to share how their lives and operations have changed since their previous appearances. Regan talks about stepping back into her South Dakota family farm during the COVID era while continuing to grow The Cactus Brand, which she started in high school. Andrea shares how a plan to become a veterinarian ultimately brought her back to the Minnesota family farm, where she now combines cattle, crops, content creation, personal training, public speaking, agritourism, and a few fainting goats.
The conversation gets deeper as they discuss the growing disconnect between farmers and consumers. Andrea explains why she decided to publicly stand up for feedlots and modern livestock production rather than letting outdated images define agriculture. Both women believe farmers need to keep showing up, have conversations, and show people what agriculture actually looks like instead of simply throwing facts at them.
They also talk about being women in a traditionally male-dominated industry, encouraging daughters to get involved on the farm, and giving young people the opportunity to prove what they're capable of. Andrea shares the personal story behind her message that changing plans doesn't make you a failure, while Regan explains why farming, fashion, business, and creativity don't have to fit into separate lanes. It's a fun conversation about building a life in agriculture without feeling like there's only one way to do it.